Asansol Sentrum Mall is one of the most popular destinations for shopping and hang-out. It is the city’s largest shopping mall located centrally in the New Asansol area. The mall came into existence in 2016 and within the first year, manage to grab the prestigious “The Best Designed Retail Space” award by the Confederation of Real Estate Developers Association of India. Though it had a slow start initially, thanks to the efficient marketing efforts, it became the most favoured shopping mall in Asansol. The management claims they have an average daily footfall of 5000 in 2019. The main building has 180 store spaces, and the whole construction is spread across 2,50,000 sq/ft. One of the standout features is the vast parking space, a significant drawback in other malls in Asansol. Sentrum mall offers everything you typically expect from a modern urban entertainment facility; shopping, dining, cinemas, and leisure activities.
Sentrum Mall is the central and integral part of Bengal Shrishti developer’s ambitious project Shristi Nagar in Asansol. The spacious 90-acre project includes two residential areas (Tarang and Sangati), Office Block, Central Park, Odessey club, and Sentrum Mall. The project is designed by Sembcorp Architects of Singapore and is the first green township project of Asansol. The Shristi Nagar project is surrounded by lush greenery and is a relief from the congested city life of Asansol.
Bengal Shristi Infrastructure Development Corporation Ltd. is jointly promoted by Asansol Durgapur Development Authority (ADDA) and Shristi Housing Development Pvt. Ltd.
The Sentrum mall is equipped with all the amenities and infrastructure you expect from a modern commercial retail facility. Some of its finest amenities are 100% power backup, large capacity capsule lifts, children’s entertainment area, food court, spacious parking space, landscaped garden, etc. The mall ensures maximum security standards with 24X7 security and CCTV surveillance.
Things to do
Shopping in India has immensely evolved over a couple of years. Shopping malls are no longer the passive space to buy stuff and window shop. With e-commerce gaining popularity and traditional bazaars getting modernized, shopping mall operators understand they need to up their game to attract visitors and increase foot traffic. The consumer today is not attracted by discounts and freebies. The management needs to devise innovative strategies to grab attention all year long.
“The mall culture” in India is no longer restricted to metros and big cities. The tier 2 and 3 towns are also hooked to the new-age mall culture as malls offer much more than shopping. Sentrum mall keeping up with the interests of people offers lots of leisure options for the entire family. Besides shopping, the mall is a one-stop destination for entertainment for all age groups.
- Cinema: 4 screen Carnival Cinemas multiplex offers one of the finest cinematic experiences. The movie theater has superior ambiance, technologically updated systems, like RGB laser projection, and all this at an affordable price.
- Children’s Entertainment: The ground floor’s open space is utilized for various fun activities. The younglings especially love the fun electric toy car rides available at a pocket-friendly price. Other things that grab kids’ attention are the exciting red-colored double-decker bus and musical toy train, ideal for a group of kids to enjoy together.
The mall has multiple food options that suit each pocket. From fine dining to self-serving small kiosks, from ethnic Indian food to continental cuisines, from stand-alone restaurants to large spacious food courts; Sentrum mall has it all. The prominent restaurants are Domino’s Pizza, Café Coffee Day, Moti Mahal deluxe, Lemon Grass, The Peppery, etc.
How can you take away shopping from a shopping mall? The Sentrum has several international, national, and local brands that sell several products. The prominent retailers are Big Bazaar, Brand Factory, Khadim’s, Pantaloons, Home Town, Wild Craft, Daikin, Oppo, etc. Several local brands also sell products ranging from clothes, mobile phones, electronic goods, shoes, furniture, toys, and boutiques by local designers.
Beauty and Hair
Several beauty salons are now opening in shopping malls due to the high footfall. Sentrum mall, too, has a handful of beauty salons. Of course, international brand Jawed Habib hair and beauty studio stands out amidst these salons. The mall also has a tattoo parlour and Mehendi artists available.
Sunday Sentrum Haat
Haat is a very recent initiative by the management to promote traditional handicrafts and small artisans. The haat has open kiosks of handicrafts, handmade jewelry, live sketch artists, stuffed toy, live plants, and ceramic art by local potters. The haat also has counters of lip-smacking chaats and other delicacies. The haat is open every Sunday from 2 PM to 9 PM. It is already becoming a rage among locals around the area and is featured in influential local newspapers.
Be it Christmas, New Year, Friendship Day, or the most important of all, Pujo, the mall plans exciting events on all festivals in Asansol. The whole space takes over the festival theme and attracts several visitors from and around the city. The events are managed by both the in-house team and outside agencies. Time and again, several local celebrities have been part of these exciting events.
Due to its high footfall and prominent location, Sentrum is ideal for marketing activities like promotions, branding, and product launch. Recently, Renault launched its new car, KIA, in the Asansol market. The whole product launch function was conducted in Sentrum and was visited by several thousand people.
Every year during Christmas, the mall arranges the drive to collect old clothes and toys for underprivileged kids.
Indeed, the Sentrum mall is one such location that offers something to everyone. Whether you want to eat out on the weekend, celebrate birthdays or hang out in a clean and safe location with family, Sentrum is the best place for that.